Power-Up Princess
Magazine Design
Project Overview
This magazine allows cozy gamers to get the latest updates and read stories about their favorite games. Its calming, cozy aesthetic encourages readers to relax and step away from the screen.
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Audience
Gamers aged 18 to 25 who are drawn to cozy games and have an interest in softer or more traditionally feminine aesthetics.
Brand Mission
Our goal is to create a welcoming and cozy space for gamers who enjoy a feminine aesthetic, in a hobby that’s often dominated by masculine norms.
Brand Personality
The voice of this brand is soft and cozy. It is a positive and friendly tone. It should allow the readers to feel welcome and represented. It should entertain readers through articles and activities as well as educate them on new games by inviting them to play.
My Role
Graphic Design
Project Type
Editoral Magazine Design
Responsibilities
Established visual identity and brand guidelines for the magazine. Designed layouts and typography for editorial content. Created illustrations and graphics to support storytelling.
Tools
Adobe Indesign, Adobe Illustrator, Adobe Photoshop
Industry
Publishing
Timeline
Jan 2025 - May 2025
Logo
Colors
Typography
Heading
Scotch Display
Weight: Semi-Bold
Size: 40 pt
Line Height: 48 pt
Sub-Heading
Cofo Sans Pixel
Weight: Regular
Size: 25 pt
Line Height: 66 pt
Body Copy
Polymath Text
Weight: Regular
Size: 16 pt
Line Height: 14 pt
Captions
Polymath Text
Weight: Bold Italic
Size: 12 pt
Line Height: 14 pt
Interactive Magazine
Highlighted Pages
Covers
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